Why does the blanket material matter so much for babies?

Baby skin is significantly thinner and more permeable than adult skin — it absorbs far more of whatever it is in contact with, and it does so continuously. A blanket is one of the items babies spend the most hours touching, from the first days in the crib through pram rides, floor play, and sleep. Choosing a material that is 100% natural, certified free from harmful substances, and free from synthetic chemicals is one of the most straightforward health decisions a parent can make. This blanket is 100% merino wool, OEKO-TEX certified across all components, and contains no synthetic fibres, no chemical finishes, and no microplastics.

What's the problem with synthetic baby blankets?

Synthetic blankets — polyester, acrylic, and fleece — are plastic-based materials. They can off-gas volatile organic compounds, and every wash releases microplastic particles that end up in water systems. Against baby skin that is actively absorbing its environment, that's a meaningful difference from a natural fibre. Merino wool is the opposite: it is a natural protein fibre, fully biodegradable, and has been tested and certified safe for direct skin contact under OEKO-TEX standards.

Why do babies need more than one blanket?

Babies attach strongly to comfort objects — and blankets are the most common. Most children develop a deep bond with their blanket and carry it regularly until age 4 or 5. Having two or three means one is always available while another is being washed or aired. It also means the crib, the pram, and the changing bag each have their own — no frantic searching, no tears at bedtime because the blanket is in the wash. A two- or three-blanket bundle is the practical choice, not a luxury.

Is this blanket suitable from birth?

Yes. Merino fibres are finer than standard wool, which is what makes them soft rather than scratchy. The blanket is suitable from the first days of life. It regulates temperature naturally, which is particularly valuable for newborns whose own thermoregulation is still developing. The OEKO-TEX certification confirms all components are tested safe for direct skin contact.

What certifications does this blanket carry?

The wool comes exclusively from Woolmark certified suppliers and mulesing-free farms. All supplier materials — including sewing thread and all components — are OEKO-TEX certified, meaning they have been independently tested and confirmed free from harmful substances. These are verified standards, not marketing claims.

What makes merino wool different from regular wool?

Merino fibres are finer in diameter than standard wool fibres, which removes the scratchiness associated with regular wool and makes merino soft enough for newborn skin. Merino is also naturally temperature-regulating, moisture-wicking, odour-resistant, anti-static, and lightweight. It retains its shape over time and, as a mono-material — 100% one fibre type — it is fully biodegradable and easier to recycle than any wool blend or synthetic alternative.

Can I use this blanket year-round?

Yes. Merino's fibre structure traps a layer of air next to the skin and responds to body heat — insulating when the temperature drops and allowing excess warmth to escape when it rises. This makes it genuinely suitable across all seasons without needing to swap for a different weight or material.

How do I wash it, and how often does it need washing?

Hand-wash at 30°C, dry flat, and reshape while wet. It may shrink by a maximum of 3% after washing. One of merino's practical advantages is that it needs washing far less often than synthetic alternatives — its natural fibre structure resists bacterial odour, so airing it out between uses is usually sufficient. This also means less microplastic pollution per item, since merino releases none in the wash.

Which designs are available, and can I mix them in a bundle?

The collection includes five designs: Doggy (grey), Teddy (grey), Fox (grey), Lion (beige), and Kitty (beige) — all illustrated by Estonian artist Anna Lutter. All designs share the same dimensions, material, and certifications. Mixing designs in a two- or three-blanket bundle is a popular choice — it means each context (crib, pram, bag) has its own character, and children often enjoy having more than one to choose from as they grow.

Where is this blanket made?

The blanket is made in Kaunas, Lithuania by Woolish — an Estonian knitwear brand founded on the principle that natural fibres, made responsibly, are always the better choice.